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7 Tips & tricks to gain popularity on Instagram faster

BY READERS DIGEST

6th Jul 2021 Technology

7 Tips & tricks to gain popularity on Instagram faster
Instagram is the most popular visual media sharing platform and with this, it is also one of the fastest-growing digital marketing tools with a high level of user engagement.
With its exclusive business-friendly features, the platform has become an important medium for brands to connect with their target audience.
If you are looking to supercharge your growth on Instagram, then you are not alone. While many brands have mastered the art of visual storytelling and have gained huge followings on Instagram, there are hundreds of businesses still struggling.
To excel on this highly competitive platform you should learn some strategies to get more Instagram growth. You always have the option to buy Instagram followers and boost up your growth on this platform.
However, in this post, we are going to uncover the top seven tricks to supercharge your growth on Instagram without paying for it. These tactics will help you to connect with potential customers and grow a bigger audience on Instagram.
Without further ado, let’s dig in!

1. Be active and post consistently 

Users that tend to post more content have higher chances of getting more growth on Instagram. According to a survey, brands with the highest number of followers on Instagram share up to two to three Instagram posts per day.
This means that to get the best results on this platform you need to be more active with your content. With consistent posting, your chances of catching potential followers increases as your posts float on the top of your followers' Instagram feed.
You can also use Instagram scheduling tools to keep up with the daily posting routine. Instagram content calendars help you schedule and publish your Instagram posts in advance and stay ahead of the curve. This way you don’t have to worry about posting every day, just schedule and relax.
You can increase engagement on Instagram with this and you also have the option to buy Instagram likes that can also help to improve the engagement rate.

2. Use well-researched hashtags 

Hashtags play an important role in Instagram's marketing strategy. So, you need to use the right hashtags to attract a target audience and build a robust presence on Instagram. 
Before adding hashtags to your posts, you should analyze what’s working for your competitors and get some idea of their hashtag strategy. You will also get relevant hashtags that would drive more audience to your posts.
Instagram allows users to follow their favorite hashtags so adding good hashtags will lead to more discoverability of your content. You can add up to 30 hashtags per post but adding irrelevant hashtags won’t do any good to your reach. In fact, it will make your content look spammy, so you should add less than 10 well-researched hashtags to gain maximum engagements.

3. Post at your most engaging hours 

Every profile on Instagram has its own engaging hours where its users are most active. You need to find your best time to post to reach more followers. Finding your most engaging hours can be really easy, you just need to analyze the pattern using Instagram analytics tools.
Instagram Insights will help you to analyze what is the best time of the day and the best days of the week to post your content on Instagram.
You can also post at different times and see what’s working and what types of posts are getting more engagements at specific hours. Post your content on these ideal hours to get more engagements and beat the Instagram algorithm.

4. Partner up with other brands and influencers 

Collaboration is yet another great way to supercharge your growth on Instagram. Partner up with other brands and influencers to get your brand in front of potential customers.
Influencer marketing is the most widely used strategy to boost up your followers. It’s not necessary to spend thousands of bucks on it, choose influencers according to your budget constraint. Target micro-influencers with high engagements and ask them to promote your products.
Find influencers and brands that are relevant to your industry. This will help you connect with people that you are actually looking for. Collaboration with the right people will help you build powerful brand authority on this platform.

5. Host a giveaway contest 

Everybody loves free goodies and that’s what makes giveaway contests a powerful tool to grow your following. This type of promotion helps you create a loop of new followers.
To run a successful giveaway contest, you need to keep few things in mind. Announce your giveaway products in advance to create a buzz among your followers. Create appealing Instagram giveaway posts with bold colors to attract more people.
Decide on entry criteria for your Instagram giveaway contest. You can encourage your fans to tag other people to increase the visibility of your content. This will help you boost your social following and reach new potential followers.

6. Create unique content with perfect filters 

It’s not always about selling something, you should create Instagram posts with the intention to create a unique brand voice. Instagram is full of brands trying to gain higher reach, to stand from the crowd you need to come up with creative and unique content.
Now, this is up to you what type of brand personality you want to create. Keep in mind that your posts should reflect your brand’s value and personality. Instagram allows users to add different filters to their posts. Choosing the right filters matching your brand personality will help you gain more views and engagements. Experiment with different Instagram filters until you find the perfect ones for your brand.

7. Start your own Instagram challenge 

Every day you see challenges trending on Instagram because it is a great way to build brand awareness and supercharge your growth on this platform. So why not create your own Instagram challenge and encourage fans to take it.
It is one of the most creative and authentic ways to grow your community and gain followers. Moreover, challenges are fun and help you interact with your audience ultimately building brand trust.
Set up a task and ask your followers to accomplish it. Make sure your challenge is filled with fun. Just keep it real, you never know the next trending Instagram challenge can be yours.
That’s a wrap! These were some of the most amazing tips that will help you gain more Instagram followers. Make sure you use them while moving further with your Instagram journey.
Just remember that it takes time for things to happens, so be consistent and keep trying. With these tips in your pocket, you are now ready to climb the mountain of success.
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